Service:  Brand Communication - Identity Design

An identity for a new podcast brand, with a social good at the heart of it.

The Accumulate charity provides creative workshops for young, homeless people in the UK. Together with the branding studio DesignBridge, we created a holistic brand concept that doesn't stereotype the homeless yet shows that they're both delicate and resilient. 

Strategy: Mica Zalie
Brand Designer: Ester Wikström
Brand assets on podcast services

Logo Exploration

Audio Branding 
Spreading awareness throughout London 

A2 Promotional Posters

Internal Communication
Live podcast branding concept 
Pin - concept
Pin - concept
Laser cut pin 

Graffiti tag for brand awareness 

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